DESIGNING BUSSINES PLAN AND COMPANY PROFILE

ENTEREPRENEURAL PROPOSALS

MAKING MINIMALIS HOUSE DESIGN

COMPILED BY : ANDIRA KISTIA ANANTA

SMK NEGERI 4 SEMARANG

TAHUN AJARAN 2023/2024

Chapter I

1.1 Background

With the many developments Business proper property is like a more advanced house with supported technology. Thinking the number of community demand, let alone see conditions and situations in Indonesia mostly use home as investment material for the future, for that we take the opportunities that exist in the effort to meet demand for designing minimalist homes to modern to live.

1.2 About the company

The company Asmara Loka Desain Established to meet the needs of the community of the design issues or create a picture of the house with interest, we conduct friendly service and adjust the requests of the client / customer desired, which will be served by a person / professional, experienced, with sophisticated equipment and reasonably priced.

1.3 Mission vision

Vision:

Provide the best effort to make design to trusted consumers, and make consumers feel comfortable during communicate with the manufacturer

Mission:

a. Provide the best design in accordance with the wishes of consumer safe, quality and reliable

b. Maximize the design with existing technology

c. Satisfy consumers with the results we provide

1.4 Company data / identity

The consumers can obtain information about the company through

a. Name of the Percompany : CV Asmara Loka Design

b. Business field : Making Minimalist House Design

c. Address : Jl. Penataran Timur No.7 Kel. Kalipancur Kec.NgaliyaWest Semarang

d. Instagram : @ASL_ SMG

e. Website : Asl.com.id

Chapter II

2.1 Field of Service Services

Our company will present a unique design based on the previously agreed concept. Will not disappoint customers, will be a trusted person. By consulting the interior model to us then you will get the best design for each area of the living room, living room, bedroom, dining room, until kitchen. In addition to the minimalist occupancy model, we also reliable designing contemporary, traditional, and more interior occupancy. As the best interior design services, we always promote the satisfaction of the clients, the prices we offer quite competitive according to budget. To stake trust, we are very transparent, this is because we are always try to be your best partner.

2.2 Production Process

Work Stages

a. Analysis Stage

The first stage that we do is the analysis stage which is carried out to understand the client’s wishes. At this stage, often asked questions and answers to clients to understand their needs. The more information obtained from the client, the easier it will be for the designer to understand his wishes. The information needed usually starts from the need for facilities, the number of occupants, models and so on.

b. Brainstorming

The next stage is brainstorming from several designers who aim to define design requirements. In this process, those assigned will collect the necessary information, starting from the client’s needs to the design style.

c. Draft Design

Draft design is a process that aims to create a simple outline of the design results by hand or other means.

d. Design Making

In this stage, the approved draft will become the basis for making a more perfect original design. The process of making this design is carried out completely with the appropriate program.

e. Revision

At this stage, the designer will prepare output requirements based on the final design. At this stage, the designer will also re-examine the design results in order to reduce the risk of errors.

2.3Production

Example of design image design of minimalis

Chapter III

3.1 Distribution Channels

Distribution channels are activities to distribute goods products to consumers or to industry consumers to several areas. In other words the distribution channel is an intermediary between the producers with the consumer that depends on each other to meet the goals of each side by providing the best service to consumers.

The distribution channel function we use as follows:

a. Information Granting

Manufacturers will collect information related to the wishes of consumers.

b. Facilities of Negotiation

Works to agree on the price and the terms of the other requirements required during the rights of the property rights.

c. Product Promotion

Promotion is done to spreading products to consumers using communication techniques persuasive so the product can be known by consumers.

d. Booking Goods

Booking by the consumer to the company.

e. Payment

Payment of bills to companies from consumers by transferring some money through a predetermined bank.

3.2 Service Price

Rates are determined based on the area of the building to be made. Generally ranges Rp. 2.000.000 to Rp. 2.500.000 per meters. Nevertheless our company sets the price negotiation system according to the form of design and budget consumers, if only designing the building costs home design services not temporary overall design costs including material selection materials, material shopping in building material stores, as well as contractors.

Service Package

TYPE OF DESIGN	PROCESSING TIME	PRICE (Rp.)
1 Floor residential house (maks. 100m2)	3 Days	Rp. 2.000.000
1 Floor Residential House (more than 100m2)	3 Days	Rp. 20.000/m2
2 Floor Residential House (max. 100m2)	3 Days	Rp. 2.500.000
2 Floor Residential House (more than 100m2)	5 Days	Rp. 25.000/m2
1 Floor Shophouse (max. 100m2)	3 Days	Rp. 2.000.000
2 Storey Shophouse (more than 100m2)	4 Days	Rp. 20.000/m2

3.3 Weaknesses and profits

Advantage

a. Potential income is great

Interior design services included in premium services are usually only communities among middle to the top of the use that interior interior design and also have the opportunity to earn great income because this service is included in the creative industry Yang contains unlimited values.

b. The market share is so wide

Along with the increasing development of development in Indonesia, interior design services are now increasingly needed, especially by contractor, hotel, restaurants, etc. Then it should take advantage of as well as to be gained reward behind the market needs so great.

c. Low competition level

With low competition levels as well as large business opportunities, it can get great potential income.

Weakness

a. Relative unstable requests one of the lack of business in the field of design services is its relatively unstable demonstration rate, there are times when it will be flooded with orders or even empty of enthusiasts.

b. It is only needed in a big city

The marketing coverage of interior design services in Indonesia is still very broken as its competitors is still a bit, usually the community living in urban environments only concerned about interior design.

c. Demand to continue to learn

The interior design world is dynamic, which continues to develop as the time of not so far in the age of or age, thus demanding to continue to improve the ability that might be useful again at 8-10 years to become.

Chapter IV

CLOSING

Based on the offer of the offer we have attached, our great expectations to be cooperated between Mr/Ms with us and entrusted us about the planning design.

If the Mr/Ms needs more information about the services we provide, please contact our contract person below:

Andira Kistia Ananta :0895391278812

Email :andira238@gmail.com

1. Result of mark checks at the Directorate General of Intellectual Property (DJKI)